Why a live tracking system for races?

Athletes

Let your family and friends follow your race in live* whether they are on race site or at home.
Tracking interface accessible from PC, tablets and smartphones
GPS tracking chip small and lightweight, worn on race belt (provided) or in the pocket
Replay of the race once it is finished

Race organizers

Let the fans and the public follow the race in live*
Give visibility to your race
Simplify the management of the race: road closure, aid stations: know exactly where the athletes are and when they come to each point
Security: know where are the athletes, even the lost ones who may have left the course!

Note:
* Tracking done where GPRS available